Partner With Lime

Lime is your strategic marketing capabilities partner that addresses the challenges of life science companies to create lasting change. We build innovative marketers who impact customers and profit, so goals and stakeholder expectations can be met. 

How can we help you grow? To download this Marketing Capabilities Partner Checklist, click here

Does your company want to…

  • Increase your company’s ability to sense and anticipate customer needs?
  • Strengthen the life sciences marketing competencies of your team?
  • Instill best practices and provide practical tools to improve marketing strategy and tactics in a digital world?
  • Build an inspired marketing community at your company, unified by a shared language and approach?
  • Demonstrate care for your marketers’ professional development?

Life Science Marketing Partner for Changing Times

Lime marketing is your strategic engine to grow profits. We help your team navigate an onslaught of industry challenges: from fast-evolving patient and B2B customer needs to new digital tools and expectations, as well as a healthcare environment in flux. The Lime team of experienced life science marketers builds proven strategic plans around your unique goals, with timely interventions to help you face specific challenges in this industry.

Life Science Marketing for Changing Times

Research demonstrates that companies achieve significant bottom-line success by investing in marketing capabilities1.

300%Return on profit when companies invest in marketing capabilities
3%Improvement in ROA when an average Fortune 500 company makes a 1% improvement in their marketing capabilities

1The Marketing Capabilities Institute.

What Our Clients
Are Saying

Lime Marketing Michele Benton PhD

Michele is very strategic and enterprising, always showing up as a dynamic leader who really understands what the business needs from a learning perspective. Her strong business knowledge, creative instructional design approach, and great facilitation skills resulted in meaningful experiences for participants and long-term impact for the business.

Michele spent a lot of time getting to know our company inside out. She didn’t just say ‘this is the way to do it.’ She was able to divorce her experience from her advisement, even going so far as saying, ‘The way I did it in the past may not be the best for you now’. I really appreciated that approach from her and the industry insight she brought. Her expertise lent credibility to the work we were doing and helped with adoption.

Excellence is the word that comes to mind when I think about Michele. I am consistently impressed with Michele’s ability to drive long-term strategy, build organizational capabilities and cultivate leadership to deliver commercial excellence across large organizations. Michele would be a true asset for any company that is looking to enhance their business performance with creativity, innovation, and strategic thinking.

Senior Life Science Marketing Leader

Michele and the team came on as consultants with a wealth of industry experience. But they became more than that, coming to feel like an extension of the team. They brought a rich external perspective on marketing and put in a great deal of effort to understand our particular needs. Other consultants will try to fit you into an archetype, but Lime takes a customized approach. From helping us think through establishing more standardized approaches to marketing to executing change management, they’ve become an essential part of moving us into the future of marketing. 

Leading Fortune 500 Biotech Company


Ready to grow profits with proven ingredients?

Lime is here for you. Take advantage of a 30-minute Let’s Grow! Session, where we take a deeper look at your goals and challenges. Together, we can cast a vision and way forward that inspires, engages, and creates
customer impact.